 |
Marketing
& Business
Education Resources in the Main Stacks & Reference |
The main stacks of the Charles
W. Chesnutt Library are located on the second and third floors. Items with
call numbers from A-K are located on the second floor and items with call
numbers from L-Z are located on the third floor.
The call numbers for Marketing
and Business Education are located below. In the event that you do not find what
to are looking for by simple browsing, please consult INNOPAC
our online catalog.
|
Business
Communications |
HF5410-HF5417 |
|
Marketing |
HF5717-HF5734.7 |
|
Selected
Main Stack Resources |
| The next economy : will you know where
your customers are? |
HF5415.E8
2002 |
| Marketing
communications : an integrated approach |
HF5415.123.S56
2002 |
| Credibility
marketing
: build your business by becoming a recognized expert (without investing a lot
of time or money) |
HF5415.C48243
2002 |
| Marketing
plans that work |
HF5415.13.M3154
2002 |
|
The big idea : how business innovators
get great ideas to market
|
HF5415.153.S768
2002 |
| Marketing
moves : a new approach to profits, growth, and |
HF5415.K6313
2002 |
| The strategy and tactics of pricing : a
guide to profitable decision making |
HF5416.5.N34
2002 |
| Handbook of online
marketing
research
|
HF5415.2G776
2001
|
|
Multicultural marketing
: selling to the new America : position your company today for optimal success
in the diverse America of tomorrow
|
HF5415.127.S37
2001 |
| Future
marketing
: targeting seniors, Boomers, and Generations X and Y
|
HF5415.127.M35
2001
|
| Emotion
marketing
: the Hallmark way of winning customers for life |
HF5415.R5553
2001 |
| Management
of the Business Classroom |
HF1101.M36
2001 |
| Assessment
in Business Education |
HF1101.A872000 |
| The
21st Century Meeting the Challenges to Business Education |
HF1101.N27.1999 |
|
Selected
Reference Resources |
| Dun
& Bradstreet's Guide to Doing Business Around the World |
HF1416.M78
2001 |
| International
Marketing Data and Statistics 2001 |
HA42.I56
2001 |
| Rand
McNally Commercial Atlas & Marketing Guide 2000 |
G1019.R22
2000 |
| Encyclopedia
of Major Marketing Campaigns |
HF5837.E53
2000 |
| The
Penguin Guide to American Business Schools |
HF1131.D598
2000 |
Return
to Marketing and Business Education Home Page
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Reference Department Home Page
Return to
Chesnutt Library's Home Page
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Page
Charles
W. Chesnutt Library, Fayetteville State University, Fayetteville, N.C. 28301
Page Maintained By: Gloria J. Garner
Email:
ggarner@uncfsu.edu
04/21/2008
|
